Un petit détour à la source de l'Internet sur la côte Est + un bon bain de twittos + une visite chez Borders + un rinçage d'œil au Moma (Expo Bauhaus) + revoir les amis (Philippe, Marie, Ronne, Andy, Howard...) + quelques magazines qui ont trois mois d'avance par rapport aux nôtres + quelques galeries à visiter à Soho et Brooklyn + quelques courses inutiles +... + Bon, je sens que je ne vais pas être trop oisif. Soyez au RV de ce blog, je vous enverrai qq comptes rendus et des twiits comme s'il en pleuvait, et des photos et aussi des vidéos.
En attendant, voilà le pitch de ce séminaire qui a lieu deux fois par ans. Je reviendrai avec plein d'idées dans la tête pour un an... :
The Power of Less
The Power of Less doesn't just mean making do with fewer staff and a smaller budget. It means that constraints drive creativity, whether in business models, design paradigms, or platforms.
It means the power of the small screen, the thin client, the streamlined interface. It might mean the power of small teams, or even going solo. It's also the paradox of power: sometimes the best way to gain power is to give it away, which is why during these challenging times, we are learning that nothing builds brands like a nurtured community. It's also the power of data: of data-centric business models, and the power of data to inform our decisions and to focus us on what matters.
Speaking of what matters, we're also talking about the power of less bureaucracy, less spin and breaking down silos. We are the industry that's shown that transparency, participation, collaboration add up to increased efficiency. The power of less is the power of creative destruction. It's the power to change the world.
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